Category Archives: Search Engine Optimization

Top 10 International Education Predictions for 2017

ACA Is Here To Stay (in substance, at least) With the relentless drumbeat from President-Elect Trump to repeal the Affordable Care Act throughout our election season, and the newly-formed Republican-controlled Congress already putting in place a plan to repeal the … Continue reading

Posted in Affordable Care Act, Chinese students, Facebook Marketing, International Education, International Education Marketing, International Financial Aid, International Scholarships, International Student Insurance, International Student Recruitment, Newsletter, Search Engine Optimization, Social Media Marketing, Technical Talk | Tagged , | 1 Comment


2015 Predictions and Outcomes

We made ten predictions related to the world of international education back in January of this year. Now that the year is almost over, lets take a look at them and see the results. International Student Numbers in the US … Continue reading

Posted in Affordable Care Act, International Education, International Education Marketing, International Student Insurance, International Student Lead Generation, International Student Recruitment, Newsletter, Search Engine Optimization, Technical Talk | Leave a comment


SEO Success Factors

What’s more important to your SEO endeavors, is it the content, the layout of the page, the location and number of ads or something else? Maybe you’re only looking at the profile of your inbound links or focusing your energy … Continue reading

Posted in Search Engine Optimization, Technical Talk | 4 Comments


International Student Traffic Up 220%

InternationalStudent.com’s traffic is continuing its upward climb (knock on wood). 2015 year-to-date organic traffic is 220% higher than the same period last year. What have we done to earn this sort of tremendous growth? Are we smart or just lucky, … Continue reading

Posted in Search Engine Optimization, Technical Talk | 1 Comment


Top 10 International Education Predictions for 2015

The new year is here, and we are excited for what it has in stored. Here are the top 10 international education predictions for 2015 – read on and let us know what you think: 1. International Student Numbers in … Continue reading

Posted in Chinese students, International Education, International Education Marketing, International Financial Aid, International Scholarships, International Student Insurance, International Student Lead Generation, International Student Recruitment, Lead Generation, Newsletter, Search Engine Optimization, Technical Talk | Tagged , | Leave a comment


Internationalization & Content in Multiple Languages

One of our big focuses this year is the internationalization of our content, allowing it to be understood natively in multiple languages and appeal to a wider audience. There are many factors to consider when creating internationalized content, from choosing … Continue reading

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Optimizing NGINX – Part 2

In a previous post we talked about the benefits of using Google’s PageSpeed module with the Nginx web server to automatically optimize page elements and improve the loading speed of pages. This post will cover more of the details of … Continue reading

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Keyword Not Provided

In late 2011, Google introduced a change to their search results where they began encrypting searches for users who were logged into their Google account. This week Google ramped up the encryption of searches to include all users, whether or … Continue reading

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Your School’s Web Presence – Go Beyond your Website to be Found

Today we live in a “wired” world.  Students are turning to the internet to explore their options in obtaining and international education.   Are you able to be found when students are looking for you or the programs, degrees and courses … Continue reading

Posted in Facebook Marketing, International Education, International Education Marketing, International Student Recruitment, Search Engine Optimization, Social Media Marketing | Tagged , , , , , , | 1 Comment


The Role of SEO in International Student Recruiting

SEO or Search Engine Optimization can be a real asset when it comes to international student recruiting and lead generation if it is done right and with the right partners.  So what is Search Engine Optimization?  How do students find … Continue reading

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